How Google’s 5G strategy could give it market dominance

Google has shared its vision for enabling telecommunication providers to deliver business services through 5G networks using a Global Mobile Edge Cloud (GMEC) strategy. This will allow both Google and telecoms companies to use 5G networks to deliver “unique applications and services running at the edge,” as Janikaram MSV writes at Forbes.

What is 5G/Edge for business?

A 5G network will be able to deliver speed and bandwidth unlike anything we have experienced before, and the entire system is more geared up for business services than consumers. Furthermore, since telco networks provide access to the Cloud, it means they can “introduce an edge computing layer that offers unique advantages to businesses,” Janikaram says.

Google foresees the advantages of this for its own business, because it will enable it to provide some of the best Google Cloud Platform capabilities to the businesses, and this in turn will enable the telecom companies to monetise their 5G networks.

Google has already partnered with AT&T to build a portfolio of 5G edge computing solutions ​for industries like retail, manufacturing and transportation​, and will maximise the use of Google’s AI capabilities to help AT&T to expand its reach in the USA.

Consumers will also have their experience radically offered when through the use of 5G. It will deliver all manner of immersive experiences using augmented and virtual reality, and we can expect the retail sector to be altered beyond recognition with services similar to an Amazon Go shopping experience, and we’ll have ‘smart’ everything: cities, healthcare, buildings.

All of this depends heavily on using Artificial Intelligence (AI) and data. Google is well positioned for this as a leader in analytics, as well as AI, and its strategy will help telecom providers to offer a “technology stack to developers and businesses building the next-generation consumer experiences.”

For example, here are some of Google’s assets that will help it to make the most of the edge computing opportunity: Anthos is a Google modular hybrid cloud platform based on containers and Kubernetes for enterprise data that can be revamped for the telecom edge.

And there is TensorFlow, the most popular open source machine learning framework used by researchers, AI engineers and ML developers.

Google has also built custom hardware to accelerate the training and inference of machine learning models, and its Edge TPU is the counterpart of Cloud TPU that can speed up inferencing TensorFlow models running at the edge.

Let’s not forget that Google has 21 cloud regions and 134+ Content Delivery Network (CDN) locations across the globe, and that through its Point of Presence (PoP) and edge locations, Google delivers some of its services such as Search, Gmail, YouTube and more. It is going to capitalise on this global footprint, and as Janikaram says, “If Google manages to deliver on its vision of edge computing, it will become a formidable player in the 5G-based mobile edge computing market.”

6 Tech Predictions for 2020

The tech world is constantly changing, and as we enter 2020 and a new decade, we will see even greater differences than we have seen over the previous ten years. Tech experts, who have their finger on the pulse, and are astute when it comes to making predictions about the coming decade in technology, have been discussing the key changes at various conference events worldwide, and I’ve selected six that I think are the most interesting, and significant for those working in tech.

We want more privacy

Privacy has been a major issue over the last two years, highlighted by the Facebook/Cambridge Analytica scandal. Consumers are going to pay more attention to how their data is collected, and how it is stored. As a consequence, more businesses will be looking for cloud-based solutions with privacy features that fully comply with the law and fair consumer practices.

Biometrics will produces more wearables

People are already wearing FitBits, but in the next few years we will probably see more interactive data tracking using heart rate and brainwaves for example, and using them to power personal experiences. One suggestion is that when you lower your heart rate, you’ll see a scene on your screen change colour and sharpness. Positive thoughts may do the same. In other words, we will be using more augmented or virtual reality. Sarah Hill, CEO at HEALium, sees it as a new form of meditation. She says, “These new kinds of meditation are harnessing the power of your body’s own electricity via your wearables to allow the user to feel content in ways that have never been done before.”

Recession-proofed credit

Few people will ever forget the last recession, so as rumours of another one filter through, more people are trying to prevent slipping into a bad credit rating situation by using credit-building fintech tools to bolster their credit scores in advance.”

More AI in publishing

Monetising content has always been an issue for online publishers, and this decade should present them with new solutions, such using machine learning and AI to predict readers’ specific interests and how likely they are to subscribe.

The advance of 5G

Many are agreed that this is going to be a 5G decade. It will probably evolve rapidly and we will see more enterprise applications, plus investment in 5G technology will rise significantly.

The assistant in your car

Niko Vuori, CEO of Drivetime, says, “It is estimated that there will be eight billion digital voice assistants in use by 2023. As voice assistants continue to dominate the home, the in-vehicle usage has remained relatively limited to navigation, despite being one of the only environments that truly requires a hands-free experience.” Expect to have much more voice-assistant technology in your car.

There are many more tech changes to come. What prediction have you seen that appeals to you the most?

Siri is witty, but knows her limits!

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Back in 1956, a man called John McCarthy coined the term AI for artificial intelligence. However it is only in recent years that we have personally witnessed the benefits of AI, and its mass scale adoption by larger enterprises. One of the things that has encouraged the use of AI is the need to understand data patterns, because companies want to know much more about their target audience and Ai allows them to gain useful insights into consumer behaviour.

There is much to be gained by understanding AI, including the fact that it is segmented into ‘weak’ and ‘strong’ sectors.

WEAK AI
Weak AI is also known as Narrow AI. This covers systems set up to accomplish simple tasks or solve specific problems. Weak AI works according to the rules that are set and is bound by it. However, just because it is labelled ‘weak’ doesn’t mean it is inferior: it is extremely good at the tasks it is made for. Siri is an example of ‘Weak AI. Siri is able t hold conversations, sometimes even quite witty ones, but essentially it operates in a predefined manner. And you can experience its ‘narrowness’ when you try to make it perform a task it is not programmed to do.

Company chatbots are similar. They respond appropriately when customers ask questions, and they are accurate. The AI is even capable of managing situations that are extremely complex, but the intelligence level is restricted to providing solutions to problems that are already programmed into the system.
STRONG AI
As you can imagine, ‘Strong AI’ has much more potential, because it is set up to try to mimic the human brain.  It is so powerful that the actions performed by the system are exactly similar to the actions and decisions of a human being. It also has the understanding power and consciousness.

However, the difficulty lies in defining intelligence accurately. It is almost impossible or highly difficult to determine success or set boundaries to intelligence as far as strong AI is concerned. And that is why people still prefer the ‘weak’ version, because it does not fully encompass intelligence, instead it focuses on completing a particular task it is assigned to complete. As a result it has become tremendously popular in the finance industry.
Finance and AI
The finance industry has benefited more than many by the introduction of AI. It is used in risk assessment, fraud detection, giving financial advice, investment trading, and finance management.

Artificial Intelligence can be used in processes that involve auditing financial transactions, and it can analyse complicated tax changes.

In the future, we may find companies basing business decisions on AI, as well as forecasting consumer behaviour and adapting a business to those changes at a much faster pace.

Artificial Intelligence is going to help people and businesses make smarter decisions, but as always we need to remain mindlful of finding the right balance between humans and machines.

Tech companies lose their glamour

I have been reading with interest an article by Enrique Dans about ‘The Rise and Fall of Technology Companies’, and his analysis of the latest company rankings from Glassdoor, the site that allows employees of companies in the United States to anonymously provide information about their companies. It is the go-to place for job candidates, because they can discover a lot of good info here. From a company’s perspective, what Glassdoor has to say, can potentially attract or put off new talent.

Glassdoor’s 2020 league table is out, and while some people may complain about the way it collects data, one thing is clear this year, technology companies are losing their glamour. You might be surprised to find that both Apple and Google have dropped their positions: indeed, Google isn’t even in the Top 10 companies to work for. Facebook has dropped 16 places and Amazon isn’t even in the Top 100.

The popular perception is that these companies offer such amazing perks in-house that every young person would want to work there. Having said that, Amazon is fast becoming seen as something of a rogue employer that treats its staff, especially those who make sure we all get our orders, as slave labour.

The magic has gone

Dans says that the Glassdoor league table reflects what the media has been saying for some time. That the big tech companies are losing their mythical status. Indeed, when I use the word ‘glamour’ in this context, it is quite appropriate, as the word originally comes from the Scots in the 17th century and meant “a magic spell.” So, you can see why I say they are losing it, and with the consumer as well as the employee.

What happened?

In 2008 after the collapse of the banking sector, new graduates flocked to the tech guys instead of heading to Wall St. Dans, who teaches, states: “everybody wanted to work for the technology companies: I remember all too well the interest my students showed when I invited a senior figure from one of them to a class. Now, my students are often highly critical of the tech companies. Interestingly, it’s the younger students who are most concerned.”

And the concern is about regulating the big tech companies. Facebook has made this a concern, as we have seen over the last few years. But, who or what is replacing the tech companies as the place most people want to work?

According to the Glassdoor data, it’s a very mixed bag, ranging from software companies like Hubspot, to “consultancies, airlines or hamburger chains.” There is no real trend that is discernible as yet, and we may have to wait a couple of years for one to emerge. But right now the tech companies have lost their glamour — perhaps they should look for a fairy to cast a new spell.