How to use AI in your business

As a business owner you may have heard quite a bit about Artificial Intelligence and its benefits for business. However, you may not be aware that adding tools based on integrated machine learning, deep learning algorithms and other products is not as difficult as it sounds. Indeed, you may not even be aware that some of these are examples of AI.

Chatbots and virtual assistants

Have you visited a services website recently and had a box pop up offering to have a chat with you? Chatbots and virtual assistants are appearing on more and more websites. It isn’t difficult to find a chatbot service for you business and you can get a writer to provide you with a bespoke script that suits the tone and style of the rest of your website.

Online courses

It doesn’t have to cost you anything to get taught by the best. For example, Udacity offers a free Intro to AI course. Stanford University has a AI: Principles and Techniques course, and there are many others, including a Microsoft’s Cognitive Toolkit and MonkeyLearn’s ‘Gentle Guide to Machine Learning’.

Know what you want to do with AI

Once you’ve learnt the AI basics, it’s time to establish how AI can help your business. Think about how you can add AI capabilities to your existing products and services and look for ways n which AI can solve problems and add value.

Bring in the experts

Once you’ve identified some goals in your business where AI provides a valuable solution, it is probably time to organise consultations with AI experts. Setting up a pilot project that can be evaluated over a two to three months period, is one way to do it and bring in consultants to work with a small internal team. Once the pilot has been completed, you’ll be able to decide whether or not to take it forward for the long term.

Integrate AI in daily work routines

Once you have AI on board, make sure all workers have a tool to make AI part of their daily routine, rather than something that replaces it. AI scares some employees who feel threatened by it in the sense it might replace them, so it’s important to demonstrate that it is a help to them instead.

AI can really improve your chances of success and help teams to work more efficiently — so it’s time to get on board with the bots in business.

The Tech Giants Growing Behind China’s Great Firewall

The Tech Giants Growing Behind China’s Great Firewall

The Chart of the Week is a weekly Visual Capitalist feature on Fridays.

Every day, your feeds are likely dominated by the latest news about Silicon Valley’s biggest tech giants.

Whether it’s Facebook’s newest algorithm changes, Amazon’s announcement to enter the healthcare market, a new acquisition by Alphabet, or the buzz about the latest iPhone – the big four tech giants in the U.S. are covered extensively by the media, and we’re all very familiar with what they do.

However, what is less commonly talked about is the alternate universe that exists on the other side of China’s Great Firewall. It’s there that four Chinese tech giants are taking advantage of a lack of foreign competition to post explosive growth numbers – some which compare favorably even to their American peers.

BIZARRO WORLD

Like the “Bizarro Jerry” episode of Seinfeld, the Chinese-based tech giants look recognizably familiar – but markedly different – to the ones we know so well.

ALIBABA

Likely the best known of China’s tech giants, Alibaba is the dominant online retailer in the country. The company had revenues of $25.1 billion in 2017 and is seeing that revenue grow at impressive speeds. In its most recent quarterly results (Q3, 2017), the company noted a 56% jump in revenue.

Amazon’s tough sell: Amazon does exist in the Chinese market, but it just has trouble competing with Jack Ma’s creation. Amazon has less than a 1% share of the e-commerce space in China, after a decade of trying to get a foothold. Further, Alibaba also runs AliCloud, which provides direct competition to Amazon’s AWS.

BAIDU

Baidu is the largest search engine in China and also a leading player in AI. It’s the most visited website in China, and ranks #4 globally. The company will announce 2017 annual results in the coming weeks, after reporting a 29% jump in revenue in Q3 2017.

Google’s searching for a way in: Google was blocked in China in 2010 after refusing to filter search requests. However, since then, the giant has been able to take very small steps in entering the Chinese market – even though its signature search engine is still blocked, Google now has at least three offices in the country.

TENCENT

Tencent has recently been in the news for its rapidly surging stock. The company, which owns the dominant social platform in China (WeChat), is now valued at over $500 billion. For those keeping tabs, Facebook is currently worth $550 billion.

It’s complicated: Facebook remains blocked by China, meaning that Zuckerberg and company can’t take advantage of a 1 billion plus market of people with growing buying power. Even if it found its way in, there are multiple social platforms in China and competition would be stiff.

XIAOMI

Dubbed as “China’s Apple”, Xiaomi is one of the world’s most valuable private companies. Things have been hot and cold for the ambitious smartphone manufacturer, but recently reports have surfaced that Xiaomi will IPO in the second half of 2018 for upwards of $50 billion.

EU to combat fake news with blockchain

 

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The election of Donald Trump as President of the United States brought with it, amongst other things, the whole idea of ‘fake news’. POTUS is always talking about it and has done a lot to create an environment where the public now doubt whatever they read.

In the past we generally accepted that what we read in newspapers or heard on news bulletins was reasonably close to the truth, although the smart people have always been aware that every paper has a specific political agenda and that any story needs to be read with that bias in mind. But, now we have reached a stage where completely false stories are pumped out, with social media channels being the chief way of ensuring they spread like wildfire.

The European Commission (EC), according to an article published in Techcrunch, has announced that it is going to use blockchain technology in a bid to combat the spread of ‘fake news’ and its press release said it has “identified blockchain as a critical part of what it will call the Code of Practice on Disinformation, which it intends to introduce by summer 2018.”

The announcement also stated that blockchain is, “one of emerging technologies which are changing the way information is produced and disseminated, and have the potential to play a central role in tackling disinformation over the longer term.”

The EC points to the fact that DLT can aid the transparency, reliability and traceability of news on the Internet. It said:

“Innovative technologies, such as blockchain, can help preserve the integrity of content, validate the reliability of information and/or its sources, enable transparency and traceability, and promote trust in news displayed on the Internet. This could be combined with the use of trustworthy electronic identification, authentication and verified pseudonyms…”

The commission’s next step is to develop the EU-wide Code of Practice on Disinformation that will be published by July 2018.

This represents a new application of blockchain technology in a very important arena – that of the news media. We cannot underestimate the value of once again being able to know that information has been verified and sources checked. And those who claim that certain stories are ‘fake news’, as POTUS frequently does, will find it harder to do so. This could change voters’ views in elections, as well as of government policies, in the coming years. We will be able to trace the trail of truth and lies, and that will be a good thing.

 

 

 

 

Avoiding the fakes – when you’re looking for an online coach

Having a life or business coach is an invaluable investment in yourself. However, finding one that has the right expertise and who gives you value for money can be a search with challenges, especially if you rely on the online coaching industry.

When you venture on to the web, you’ll find coaches for every aspect of life and it is spectacularly easy to find them. But, as the Romans said,

“Caveat Emptor,” or “let the buyer beware.”

I say this because the Internet has made it very easy for anyone to set them up as some sort of guru, offering wealth and power in five easy steps, if you just pay for their book, course or one-to-one sessions with them. So, how can you tell the wheat from the chaff? Well, there are a few things you can watch out for.

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Exaggerated claims

Policing the Internet is a work in progress and currently it is still easy for those who want to trick you to get on the first page of results. These people know how to SEO their sites to the hilt. My advice is to look out for coaches who make exaggerated claims. Is the offer just too good to be true? Will you really make millions in a matter of months? Look for the coaches that don’t promise the spectacular and unachievable, who don’t use flashy language and who acknowledge you have to put the work in for any real change to happen.

Check their credentials

And I don’t mean their training certificates. If a coach claims they can help you to boost your income to seven figures, make sure you find out if they have been able to do that for themselves. Do your research to make sure the coach has achieved what they claim to be offering. But don’t stop there. Look deeper. Did the coach have a more advantageous starting point than you; in other words, did they work to get where they are, or have they benefited from a fortunate background? If you and the coach have very different starting points, then they possibly are not the one for you.

Watch out for the marketing tricks

Beware of certain sales tactics. For example, there are many who throw in an enormous number of ‘bonuses’, which is an attempt to make you feel more comfortable with the high cost of the course. Also, watch out for those who use special offers within a limited time period that are intended to make you pressure buy. This probably means they know the course isn’t worth the money they are charging. Instead, find one who understands the investment you are making and who can demonstrate that you will be getting value for money.

The free content

Like pressure buying, the offer of free content is another marketing trick. Sometimes the free content is a genuine offer. But, do study what you are offered gratis. Is it just a rehash of some information that is already on the site, for example? The quality of the free content directly relates to the quality of the course you will pay for. Is it going to be worth it?

Finally, you must go with your gut. What inconsistencies can you spot? Do they seem like a balanced person? Are they arrogant or do they brag about themselves? If something feels off, then it probably is. Trust your instincts before you spend your money.